“Magazines all too frequently lead to books and should be regarded by the prudent as the heavy petting of literature.” Fran Lebowitz
Oooh, magazines! I’m a magazine freak. Partly because of photos. Partly because I’m too busy or lazy to read anything too long.
Two of my favorites are Inc. and Entrepreneur. These magazines are full of ideas and new businesses being started everyday. I find them to be very helpful in stimulating my creative juices and helping me to see different ways of doing business. Other magazines like National Geographic, Our State and Southern Living provide a new look at lifestyle photography.
Change comes as we break out of our comfort zones and try new things. Look at your business and ask questions about the way your product looks, how your pricing structure works, what are your marketing strategies, and what is your competition up to. Allow books, peridicals, blogs and other media to give you fresh ideas as you look for opportunities in the coming year.